Marketing Brief Process Automation (Ver. 1) | n8n, 2025

Overview

This project automates the end-to-end process of creating, reviewing, and distributing marketing campaign briefs using n8n. The workflow leverages integrations with OpenAI, Google Sheets, Gmail, Slack, and popular project management platforms to eliminate manual processes and accelerate campaign onboarding. Stakeholders receive timely, standardized campaign briefs tailored to their requirements, enabling greater efficiency and collaboration across teams.

How It Works

1. Data Intake:
Campaign information is collected via a n8n-powered form, including owner info, campaign name, description, budget, audience, launch date, and deadlines.

2. Trigger & AI Content Generation:
When a new campaign form is submitted, the workflow sends the data to OpenAI, which generates a polished campaign brief with all required sections (overview, objectives, audience, messaging, recommended channels, suggested budget, timeline, and extra recommendations).

3. Owner Notification:
Emails the full AI-generated brief to the campaign owner in HTML format, including structured sections (Campaign Overview, Objectives, Target Audience, Deliverables, Suggested Channels, Budget, Timeline).

4. Assign Tasks:

Notifies the internal team in a dedicated channel of the created brief overview.

Randomly assigns mock team members to roles:

  • Design

  • Copywriting

  • Social Media

Future Enhancements

  • Centralized Brief Repository: Save AI-generated briefs to Google Docs, Notion, or Airtable for easy access and version control.

  • Dynamic Slack Links: Provide direct links to the full brief for each team member or channel.

  • Task Tracking: Integrate with Trello, Asana, or Notion to track task progress and completion.

  • Social Media Automation: Schedule posts automatically via Buffer, LinkedIn, or X (Twitter) based on the campaign brie

Key Skills Demonstrated

  • Design and implementation of n8n workflow automation

  • AI-powered content generation utilizing OpenAI

  • Conditional logic and branching via n8n Function Nodes

  • Seamless integration with Gmail and Slack for notifications and delivery

  • Consistent and professional formatting of email and Slack communications

  • Automated assignment of responsibilities to team members